Client: ESKA
Year: 2019-2020
Made at: Desdoigts et Associés
Website: eska.com
The need
ESKA’s old website had three main issues: confusing navigation, difficulty communicating their services and products, and a missed opportunity to build client loyalty. Additionally, the presentation of their offerings wasn’t visually appealing to clients.
The solution
We developed a new photography art direction that highlighted ESKA's beautifully crafted and sustainable packaging. The revamped website greatly improved navigation, making it user-friendly and visually engaging, creating a seamless experience for clients. To create deeper connections, we added an inspiration/blog page, sharing collaborations and showcasing their expertise in a more approachable way.
Skills
Art Direction
I'm a Costa Rican art director
and digital designer specialised in
branding, UI/UX, graphic &
motion design, and social media.
My job is to help brands step up their online game.
How? Well, by creating content to use across all digital platforms, running A/B tests, imagining brand identities that resonate with their audience or just crafting websites that feel like a breeze to use... I'm here to turn their needs and ideas into efficient and coherent experiences.
Based in Berlin, working on a freelance basis.
Clients:
Festival des Hauts Plateaux, Convelio, Antler FR, Adveris Paris, Gladia, Vitavalia, Keyban, VINCI Immobilier, VINCI Immobilier Conseil, Bronx Agency, Next Momentum, Brandorphine, Ayah Brands, Becoeco, Jjivanamaya, Freedom Maven, and others.
2023