larissa ayón

The space is Virgin(Galactic) territory

The goal for this rebranding was to give the brand a fresh and contemporary look that would resonate with modern audiences, and with it came the campaign “Space is Virgin territory”. This campaign aimed to open the doors of the Virgin Galactic spaceport, making information and experiences easily accessible to the public through a range of immersive technologies such as virtual reality (VR), augmented reality (AR), simulators, interactive talks, and more.

art direction and branding 2019

←back

New visual identity

New look, same dream communication

Space is Virgin(Galactic) territory

In the near future, Virgin Galactic will be sending turists into space for a small price of €450 000. This will have global and environmental repercussions as well as benefits for all of us, and even if only 10% of the global population will be able to take these flights, we are all going to be involved in some way or another.

Being this one of the main reasons why the "Space is Virgin territory" campaign was created. To open doors for all of those who are curious about espace exploration, what it means for humanity and the planet. The event would take place at their spaceport, in New Mexico, by opening their doors people could also get to see the spaceships, talk to pilots, experience what it's like going to space through VR experiences, and others.

↑

The space is Virgin(Galactic) territory

art direction and branding 2019

In the near future, Virgin Galactic will be sending 'regular' people to space for a small price, €250 000. This will have global and environmental repercussions as well as benefits for all of us, and even if only 10% of the global population will be able to take these flights, we are all going to be involved in some way or another.

Being this one of the main reasons why the "Space is Virgin territory" campaign was created. To open doors for all of those who are curious about espace exploration, what it means for humanity and the planet. The event would take place at their spaceport in New Mexico, by opening their doors people could also get to see the spaceships, talk to pilots, experience what it's like going to space through VR experiences, and others.

Welcome! I'm Larissa, art director and digital designer based in Berlin (DE).

With a strong interest for branding, UI/UX and graphic design— I help startups build unique brand identities, design easy-to-navigate websites and create digital and offline assets. I focus on helping seed and early-stage startups connect with people in an authentic way that looks and feels great.

Over the past 7 years I've worked in advertising agencies, design studios, in-house agencies, startups and long term missions as a freelancer as well.

Skills
Art Direction
UI/UX
Graphic Design
Branding & Identity
Digital strategy
Motion design

Languages
Spanish (native)
English (native)
French (C2)
German (B2)
Portuguese (B1)

Contact me
via email, on LinkedIn or Instagram. ←

Clients
Festival des Hauts Plateaux, Convelio, Antler FR, Gladia, Norphé, Vitavalia, Keyban, VINCI Immobilier Conseil, Ayah Brands, Becoeco, Jjivanamaya, Anne Demeulemester, OFF Festival, Total Energies, JF Lazartigue, Woodeum, Opera Garnier, and Freedom Maven.

Agency collaborations
Adveris Paris, Bronx Agency, Next Momentum and Brandorphine

Former employees
VINCI Immobilier(FR), Desdoigts et Associés(FR), Crowd.Digital (BCN) and Milk&Cookies (BE)

Welcome! I'm an art director and digital designer based in Berlin (DE).

With a strong interest for branding, UI/UX and graphic design— I help startups build unique brand identities, design easy-to-navigate websites and create digital and offline assets. I focus on helping seed and early-stage startups connect with people in an authentic way that looks and feels great.

Over the past 7 years I've worked in advertising agencies, design studios, in-house agencies, startups and long term missions as a freelancer as well.

Skills
Art Direction
UI/UX
Graphic Design
Branding & Identity
Digital strategy
Motion design

Languages
Spanish (native)
English (native)
French (C2)
German (B2)
Portuguese (B1)

Contact me
via email, on LinkedIn or Instagram. ←

← go back to homepage