larissa ayón

VINCI Immobilier
Year: 2020-2023
Made at: VINCI Immobilier's in-house agency
My role: storyboard, moodboard and motion design

The need
Vinci Immobilier needed compelling, platform-specific video content to enhance their digital marketing efforts and internal communications. The challenge was to create visually engaging videos that adhered to very strict brand guidelines while appealing to both internal and external audiences.

The solution
Focusing on a clean and modern design, I developed video content that balanced creativity and consistency across social media, YouTube, and internal platforms. I used dynamic motion graphics, minimalistic layouts, and subtle brand elements to maintain coherence while keeping the content engaging. Each video was storyboarded with the audience in mind, ensuring clarity of message and visual appeal. By working closely with the marketing team, we delivered a polished, cohesive series of videos that met VINCI's high standards and gave us results in engagement and new clients.

Skills
Motion design

Welcome! I'm Larissa, art director and digital designer based in Berlin (DE).

With a strong interest for branding, UI/UX and graphic design— I help startups build unique brand identities, design easy-to-navigate websites and create digital and offline assets. I focus on helping seed and early-stage startups connect with people in an authentic way that looks and feels great.

Over the past 7 years I've worked in advertising agencies, design studios, in-house agencies, startups and long term missions as a freelancer as well.

Skills
Art Direction
UI/UX
Graphic Design
Branding & Identity
Digital strategy
Motion design

Languages
Spanish (native)
English (native)
French (C2)
German (B2)
Portuguese (B1)

Contact me
via email, on LinkedIn or Instagram. ←

Clients
Festival des Hauts Plateaux, Convelio, Antler FR, Gladia, Norphé, Vitavalia, Keyban, VINCI Immobilier Conseil, Ayah Brands, Becoeco, Jjivanamaya, Anne Demeulemester, OFF Festival, Total Energies, JF Lazartigue, Woodeum, Opera Garnier, and Freedom Maven.

Agency collaborations
Adveris Paris, Bronx Agency, Next Momentum and Brandorphine

Former employees
VINCI Immobilier(FR), Desdoigts et Associés(FR), Crowd.Digital (BCN) and Milk&Cookies (BE)

Welcome! I'm an art director and digital designer based in Berlin (DE).

With a strong interest for branding, UI/UX and graphic design— I help startups build unique brand identities, design easy-to-navigate websites and create digital and offline assets. I focus on helping seed and early-stage startups connect with people in an authentic way that looks and feels great.

Over the past 7 years I've worked in advertising agencies, design studios, in-house agencies, startups and long term missions as a freelancer as well.

Skills
Art Direction
UI/UX
Graphic Design
Branding & Identity
Digital strategy
Motion design

Languages
Spanish (native)
English (native)
French (C2)
German (B2)
Portuguese (B1)

Contact me
via email, on LinkedIn or Instagram. ←

← go back to homepage