VINCI Immobilier
Year: 2020-2023
Made at: VINCI Immobilier's in-house agency
My role: storyboard, moodboard and motion design
The need
Vinci Immobilier needed compelling, platform-specific video content to enhance their digital marketing efforts and internal communications. The challenge was to create visually engaging videos that adhered to very strict brand guidelines while appealing to both internal and external audiences.
The solution
Focusing on a clean and modern design, I developed video content that balanced creativity and consistency across social media, YouTube, and internal platforms. I used dynamic motion graphics, minimalistic layouts, and subtle brand elements to maintain coherence while keeping the content engaging. Each video was storyboarded with the audience in mind, ensuring clarity of message and visual appeal. By working closely with the marketing team, we delivered a polished, cohesive series of videos that met VINCI's high standards and gave us results in engagement and new clients.
Skills
Motion design
I'm a Costa Rican art director
and digital designer specialised in
branding, UI/UX, graphic &
motion design, and social media.
My job is to help brands step up their online game.
How? Well, by creating content to use across all digital platforms, running A/B tests, imagining brand identities that resonate with their audience or just crafting websites that feel like a breeze to use... I'm here to turn their needs and ideas into efficient and coherent experiences.
Based in Berlin, working on a freelance basis.
Clients:
Festival des Hauts Plateaux, Convelio, Antler FR, Adveris Paris, Gladia, Vitavalia, Keyban, VINCI Immobilier, VINCI Immobilier Conseil, Bronx Agency, Next Momentum, Brandorphine, Ayah Brands, Becoeco, Jjivanamaya, Freedom Maven, and others.
2023